OOTD REVIEW – THE MONTHLY LOOKS

Strategy I Production I Seeding (GAS)

In addition to developing REVIEW’s long-term new media strategy, we have produced #OOTDREVIEW look-of-the-month shoots since 2016. A curated selection of brand-relevant influencers including Germany’s Next Top Model winner Stefanie Giesinger and Instagram star André Hamann were photographed in street style aesthetics featuring REVIEW pieces from the fashion label’s latest collection.

The visuals were implemented on the influencers’ social media channels, on REVIEW’s online communication channels and at the point of sale in selected REVIEW and Peek & Cloppenburg stores.